Google Sucks…and It’s Going to Get Worse

One of the odd things about technology is that a good portion of users of a given company’s technology tend to become fanboys of that company. So when Apple bans a game that mocks its (and other tech companies) labor practices, you will find no shortage of defenders of that and even worse decisions or practices.

For some people, apparently, the technology they use and love becomes such a part of their identity that the thought that the company that makes the technology might do awful things is threatening and has to be countered at every opportunity.

A better way to think about our relationship to corporations who make the products we use everyday might go something like this: these companies suck. They don’t care about the same things their customers do (except, to the extent their customers are also worried about the company’s quarterly profits and stock price). Occasionally, the interests of customers and a corporation interests overlap, but when something changes the corporation will screw the customers over and not even bother to buy them dinner.

Take Google’s Android. Every phone I’ve ever owned has been an Android. When all is said in done, I prefer both the Android OS to Apple’s iOS, and I prefer Google’s business practices to Apple’s.

But I harbor no illusions that Google is anything but a ruthless profit maximizer whose “Don’t be evil” slogan is about as reliable as Tim Tebow’s deep pass threat.

AdBlock Plus

Google had no problem, for example, banishing AdBlock Plus from the Google Play store. Google’s justification for removing AdBlock Plus and other ad block apps was that they “interfere with or accesses another service or product in an unauthorized manner,” which is a violation of the Play Store’s Terms of Service.

What AdBlock Plus actually does is run in the background on Android as a proxy and removes ads. The nice thing is it removes ads both within web browsers as well as in-app ads.

So Google’s claim is that any software that lets a user install a proxy and to use that proxy to filter incoming data is a violation of the Google Play Store’s TOS. A clear-cut case where Google’s interests as an advertising sales company suddenly conflicts harshly with the interests of its customers.

The nice thing about Android is I can get AdBlock Plus up and running on my phone without needing to root/jailbreak it. Unlike Apple’s model for iOS, I can download AdBlock Plus directly and install it or turn to alternative app stores. Of course, it also knows that the average Android phone owner is probably not going to know how to do that or be willing to do that.

The Future

I suspect things like this are going to happen more frequently.

One of the things that Android fan boys have been celebrating is Android overtaking iOS in smart phone market share. This is a mistake–personally, I was hoping Android would continue to play second fiddle to iOS.

Many of the things that make Android great, including Google’s general handling of Android, are byproducts of Android needing to overcome the iOS juggernaut. Android is more open than iOS simply because Google had no other choice if it wanted to overcome Apple’s market lead.

As Google’s market lead becomes solidified and some of its decisions to open source Android start to bite back at Google, I suspect it will take Danny Sullivan’s advice and ultimately create a closed phone OS.

And then it will be time to look for other projects or companies where, for now, the interests of customers and the company coincide, such as the phone OSes being developed by Canonical and The Mozilla Foundation.

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