Google Co-op Search

Google Co-Up search went live this week and is just as awesome a search product as we’ve come to expect from Google.

Like Rollyo, Google Co-Op allows the user to define a custom search engine that performs a search on a subset of websites. For example, here’s a quick custom search of Google that searches Buffy: The Vampire Slayer and Angel-related web sites:

Google’s approach is light years ahead of what Rollyo offered. First, Google’s tool allows apparently an unlimited number of sites to be added whereas Rollyo peaked at a few dozen.

Google also lets you not only create a customized search, but also lets you embed the results directly into your own website and get a cut of ad revenue generated from the search. That’s at least 12 kinds of awesome.

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