Apparently People for the Ethical Treatment of Animals has learned nothing from one of its biggest advertising
fiascoes, which is a good thing from this writer’s point of view. Claiming
that talks with McDonald’s aimed at reducing animal suffering had broken
down, PETA vowed to wage an advertising campaign against the popular restaurant
chain.
One of the ads will feature a drawing
of Ronald McDonald holding a bloody butcher knife and a dead chicken with
the tag line – “Son of Ron – America’s Biggest Serial Killer.”
Didn’t PETA learn anything from the backlash over the ad they took comparing
meat eaters to Jeffrey Dahmer?
McDonald’s spokesman Walt Riker
said the ad campaign was “unwarranted and tasteless and disgusting,
and I’m sure it will turn off a vast majority of Americans who might see
it.” Indeed.