Unable to find an outdoor billboard company willing to display its latest anti-circus billboard, the Animal Protection Institute has created a mobile 22-foot mobile billboard, presumably attached to the side of a truck, to drive around areas where circuses appear.
The mobile billboard made its debut in January protesting a Jacksonville, Florida, appearance of Ringling Bros. Circus. The billboard shows a chained elephant with the text, “Would you chain your dog for most of her life? Why Pay a Circus to do it to Elephants?”
In a press release announcing the mobile billboard, API’s Michelle Thew said,
If the depiction of life for these animals is too graphic to be shown on a billboard, the reality is too graphic for them to endure in the circus. Protestors will be outside the arena on Wednesday with a clear message — the catalog of misery that circus animals endure must come to an end. This is not family entertainment.
Source:
Opening Night of Ringling Bros. Circus to Attract Protest. Press Release, Animal Protection Institute, January 26, 2005.